Website Maintenance, grow your website along with your business. Website maintenance is essential for your business to be able to keep you site up to date. All business, no matter the size, require regular website maintenance. Your website is "worldwide window" into your business, and it makes a big impact on how customers perceive the value of your product or service. Especially important for real-time service industries, website maintenance is priority number one if you want to bring in and retain customers.